Selling to Key Accounts
HOME:
Back to list of Training Courses:
See
public course dates
Feb-Jun
or
Jul-Dec
Brookfield's
Motivational Factors for Adult Learning:
Participation in learning is Voluntary
Self-worth is recognisedFacilitation is Collaborative
Needs to be dynamic with much Activity
Should cause a spirit of Critical Reflection
The objective is self-directed and empowered people
"Give a man a fish and you feed him for a day. Teach him to fish and you feed him for life"
Innovation
in the Approach
Adding Customer Value
Forecasting
Tactics and Teams
Learning Objective:
This
Workshop will help you to:
-
develop a practical and innovative approach to profitable key account business
-
understand and add value to your Customer’s business
-
sell more and forecast more accurately
-
sharpen your sales tactics
-
build a winning account team.
Target Audience:
Sales
representatives and key account managers who plan large sales and ongoing
relationships with Key Accounts.
Content:
Key
Accounts are different, the fundamentals of preparing practical plans, planning
winning sales campaigns, account planning for working partnerships.
Participants
will be given a campaign planner for subsequent use.
Length: Two full days.
Format: Workgroup interactive, practical exercises
Maximum number Participants/facilitator: 17
This
workshop presented in partnership with (and content created by)
Business Brains Asia Pacific Ltd
©
1993-2006 Staff Training Associates Ltd
(Except where otherwise indicated)
Revised and updated January 2006
Page updated 24th January 2006